Grupo Soriana has reopened its Soriana Híper Marina Vallarta and Soriana Flamingos locations following a remodeling project that required an investment of more than 100 million pesos. The upgrades aim to provide both local shoppers and tourists with modern, comfortable spaces and a broader range of services.
According to Sergio Arteaga, Director of Openings and Renovations at Grupo Soriana, the redesign focuses on creating a refreshed shopping experience while maintaining the chain’s reputation for quality and freshness. Among the highlights is the new “Carnes Grill Boutique,” offering premium cuts and specialty meats such as venison and wild boar.
The Flamingos store introduces a standout feature: a “working cooler,” a walk-in refrigerated chamber stocked with beers, beverages, and coolers kept at the ideal temperature. Customers will also find fully renovated sections for perishables, bakery items, and prepared foods.
“We are very pleased to bring these new store concepts to Puerto Vallarta, combining quality and value for both the community and the visitors who choose us,” Arteaga said.
Another addition is expanded home delivery, available via the Soriana app and soriana.com. Customers can access the same product catalog and pricing as in-store and opt for delivery in as little as three hours.
With these openings, Soriana strengthens its commitment to innovation and customer service in Puerto Vallarta, enhancing its role as a key shopping destination in the region.